Now Trending: Purple Jewelry

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Purple has become the “it” color this season. From the runways to A-list celebrities, the color is popping up everywhere. We, of course, love rocking purple in the form of jewelry.


Did you know pearls naturally exist in the color purple? This year we released gorgeous new styles featuring lavender cultured freshwater pearls. Even if you’ve never thought of yourself as a pearl girl, these unique pieces are sure to complement your style.


February babies are lucky enough to call amethyst, which has a stunning purple color, their birthstone. Amethyst has been worn for centuries and it was traditionally believed to keep the wearer clear-headed and quick-witted. Shane Co. has dozens of jewelry styles featuring amethyst, making it easy for you to add its pure purple color to your wardrobe.


When most people think of sapphires, the traditional blue color comes to mind, but sapphires come in a variety of vibrant colors, including lavender. Tom Shane hand-selects every sapphire we have, ensuring you get gemstones with the best color possible! Plus, sapphires are a 9 out of 10 on the Mohs scale of hardness, making our lavender pieces ideal for everyday wear.

To shop all purple jewelry, visit your local Shane Co. or head to

Cheryl joined the Shane Co. family in December 2014. As a Social Media Community Coordinator, she works with our store bloggers to generate new articles for the Shane Co. blog and curates content for our social media platforms. Her favorite things about working for Shane Co. are the variety of work and being able to use her creativity each day. In her free time, Cheryl enjoys going to concerts and traveling.

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